Convora
Legal Agreement

Terms of Service

Last updated: August 5, 2026

Table of Contents

1.Acceptance of Terms2.Description of Services3.Eligibility & Account Registration4.Acceptable Use Policy5.Prohibited Activities6.Prohibited Business Activities7.Payment Terms8.Content Ownership & License9.Third-Party Integrations10.Termination11.Limitation of Liability12.Indemnification13.Community Guidelines14.Changes to Terms15.Governing Law & Dispute Resolution16.Contact Information

Acceptance of Terms

By accessing or using Convora's WhatsApp Business API platform and services ("Services"), you agree to be bound by these Terms of Service ("Terms"). If you are using the Services on behalf of an organization, you represent that you have the authority to bind that organization to these Terms.

If you do not agree to these Terms, you may not access or use our Services.

These Terms constitute a legally binding agreement between you ("User," "you," or "your") and Convora ("Convora," "we," "our," or "us"). Convora operates as a global SaaS platform specializing in WhatsApp Business API automation, conversational marketing, chatbot building, and customer engagement solutions.

Description of Services

Convora provides an AI-powered WhatsApp Business API platform that enables businesses to automate customer communication at scale.

Core Features:

  • Send and receive WhatsApp messages at scale via official Business API
  • Create and manage no-code automated chatbots and flow builders
  • Build communication workflows, drip campaigns, and automation sequences
  • Broadcast personalized messages to customer segments
  • Manage team inbox with multi-agent customer conversations
  • Omnichannel inbox for unified communication management

    • Additional Services:

  • Integration with third-party platforms (CRM, e-commerce, payment gateways)
  • Analytics, reporting, and marketing performance dashboards
  • WhatsApp message template management and approval
  • In-chat product catalog and commerce features
  • Sales team management and lead tracking
  • API access for custom integrations and webhooks
  • AI-powered chatbot responses and automation

    • We reserve the right to modify, suspend, or discontinue any aspect of our Services at any time with reasonable notice. We will use commercially reasonable efforts to notify you of significant changes.

    Eligibility & Account Registration

    Eligibility Requirements:

  • You must be at least 18 years old
  • You must have the legal capacity to enter into binding contracts
  • Your business must comply with WhatsApp Business Policy and Meta Commerce Policy
  • You must not be located in a country subject to international sanctions
  • You must have a legitimate business purpose for using WhatsApp Business API

    • Account Registration:

  • You must provide accurate, complete, and current information during registration
  • You are responsible for maintaining the confidentiality of your account credentials
  • You must notify us immediately of any unauthorized access to your account
  • One person or legal entity may maintain only one active account
  • You accept full responsibility for all activities that occur under your account

    • Business Verification:

  • WhatsApp Business API access requires business verification through Meta
  • You must provide valid business documentation (registration, tax ID, etc.)
  • Meta/WhatsApp has final authority on business verification approval
  • Convora cannot guarantee approval of your business verification application

    • Acceptable Use Policy

    You agree to use our Services only for lawful purposes and in accordance with these Terms.

    You MAY use our Services to:

  • Send transactional messages (order confirmations, shipping updates, delivery notifications)
  • Provide customer support, service, and engagement
  • Send marketing messages with proper opt-in consent from recipients
  • Automate business communications within WhatsApp's guidelines
  • Build chatbots and automated workflows for legitimate business purposes
  • Manage customer relationships and conversations

    • You MAY NOT use our Services to:

  • Send spam, unsolicited messages, or bulk messages without proper opt-in consent
  • Harass, threaten, stalk, or abuse any person
  • Distribute malware, viruses, or harmful content
  • Violate any applicable local, national, or international laws or regulations
  • Infringe on intellectual property rights of any third party
  • Collect personal data without proper consent or legal basis
  • Impersonate others or misrepresent your identity or business
  • Circumvent WhatsApp's messaging limits, rate limits, or platform policies
  • Send messages related to prohibited content categories
  • Use the platform to facilitate any form of discrimination

    • Violation of this policy may result in immediate account suspension or permanent termination without refund.

    Prohibited Activities

    The following activities are strictly prohibited on our platform:

    Messaging Violations:

  • Sending messages without proper opt-in consent from recipients
  • Purchasing, renting, or using unauthorized or scraped contact lists
  • Sending messages outside approved WhatsApp template guidelines
  • Exceeding messaging limits or deliberately circumventing rate limits

    • Technical Violations:

  • Attempting to reverse engineer, decompile, or disassemble our platform
  • Using automated tools, bots, or scripts to scrape or collect data from our Services
  • Interfering with or disrupting the operation of our Services or infrastructure
  • Bypassing security measures, access controls, or authentication mechanisms
  • Accessing another user's account without authorization

    • Content Violations:

  • Sharing illegal, harmful, abusive, or offensive content
  • Promoting violence, discrimination, hate speech, or extremism
  • Distributing copyrighted material without proper authorization
  • Spreading misinformation, fake news, or deceptive content
  • Distributing adult, explicit, or pornographic content

    • AI Usage Restrictions:

  • You must not rely on AI-generated responses as legal, financial, or medical advice
  • AI outputs may contain inaccuracies — you are responsible for verifying critical information
  • You must not use AI features to generate content that violates these Terms

    • Prohibited Business Activities

    Convora's platform must not be used to facilitate, promote, or support any illegal business activities. The following are strictly prohibited:

  • Sale, distribution, or promotion of illegal drugs or controlled substances
  • Weapons trafficking, arms dealing, or explosives commerce
  • Illegal gambling operations or unlicensed betting services
  • Distribution of adult or pornographic content
  • Human trafficking, forced labor, or exploitation
  • Money laundering, terrorist financing, or sanctions evasion
  • Sale of counterfeit goods, fraudulent products, or pirated content
  • Pyramid schemes, Ponzi schemes, or multi-level marketing fraud
  • Identity theft, phishing, or social engineering attacks
  • Tax evasion or fraudulent financial schemes
  • Sale of stolen goods or property
  • Any other activity that violates local, national, or international laws

    • Enforcement:

    Any account found engaging in prohibited business activities will be immediately and permanently terminated. No refunds will be issued. We reserve the right to report illegal activities to relevant law enforcement authorities and fully cooperate with any investigations.

    Payment Terms

    Subscription Plans:

  • Our Services are offered on a subscription basis (monthly or annual)
  • Pricing details are available on our website at convora.io/pricing
  • Prices are subject to change with 30 days prior notice
  • Subscriptions automatically renew at the end of each billing period

    • Billing & Auto-Renewal:

  • Subscriptions are billed in advance for each billing period
  • By subscribing, you authorize us to automatically charge your payment method on file
  • You will be notified before each renewal charge
  • You may cancel auto-renewal at any time through your dashboard

    • Free Trial:

  • Free trial terms are as described during signup
  • No charges are made during the trial period if applicable
  • After the trial ends, you will be charged the applicable plan fee unless cancelled

    • WhatsApp Conversation Charges:

  • Meta charges per-conversation fees for WhatsApp Business API usage
  • These charges are separate from and in addition to Convora subscription fees
  • Conversation pricing varies by message category and geographic region
  • You are solely responsible for all WhatsApp conversation charges

    • Refunds:

  • Refund requests are handled per our separate Refund Policy
  • Unused portions of subscriptions are generally non-refundable
  • See our Refund Policy at convora.io/refunds for full details

    • Taxes:

  • All prices exclude applicable taxes (GST, VAT, sales tax, etc.)
  • You are responsible for all taxes associated with your use of the Services

    • Content Ownership & License

    Your Content:

  • You retain full ownership of all content you create, upload, or transmit through our Services
  • By using our Services, you grant Convora a non-exclusive, worldwide, royalty-free license to store, process, and transmit your content solely for the purpose of providing and improving the Services
  • This license terminates when you delete your content or close your account
  • You represent and warrant that you have all necessary rights to the content you share

    • Convora's Content:

  • All platform content, features, functionality, software, code, designs, logos, trademarks, and documentation are owned by or licensed to Convora
  • You may not copy, modify, distribute, sell, reverse engineer, or commercially exploit any part of our platform without explicit written permission
  • Our AI models, algorithms, and proprietary technology remain our exclusive intellectual property

    • Third-Party Intellectual Property:

  • You must respect the intellectual property rights of all third parties
  • Do not use copyrighted material, trademarks, or proprietary content without authorization
  • WhatsApp and Meta trademarks are owned by Meta Platforms, Inc. and must be used in compliance with Meta's brand guidelines
  • Report any IP violations to support@convora.io

    • Third-Party Integrations

    Our platform integrates with various third-party services and platforms. When using these integrations:

  • You must comply with the terms of service and policies of each third-party platform
  • You are responsible for properly configuring and maintaining integrations
  • Third-party services may have their own data collection and privacy practices
  • Convora is not responsible for the availability, functionality, or security of third-party services

    • Platform-Specific Compliance:

  • **WhatsApp/Meta:** Comply with WhatsApp Business Policy, Meta Commerce Policy, and community standards
  • **E-commerce (Shopify, WooCommerce):** Comply with respective marketplace and seller policies
  • **Payment Processors (Stripe):** Comply with payment processor terms and PCI-DSS requirements
  • **CRM and Marketing Tools:** Comply with respective platform terms and data protection requirements

    • Failure to comply with third-party platform policies may result in loss of API access, which is beyond Convora's control.

    Termination

    Termination by You:

  • You may cancel your subscription at any time through your dashboard settings
  • Cancellation takes effect at the end of the current billing period
  • No refunds for partial or unused billing periods
  • Export your data before account closure — data may be deleted after termination

    • Termination by Convora:

    We may suspend or terminate your account without prior notice if you:

  • Violate these Terms, our Acceptable Use Policy, or any of our policies
  • Fail to pay fees when due after reasonable notice
  • Engage in fraudulent, illegal, or abusive activity
  • Receive excessive complaints, spam reports, or poor sender reputation
  • Violate WhatsApp Business Policy or Meta's platform policies
  • Use the platform for any prohibited business activities

    • Effect of Termination:

  • Access to Services will be immediately suspended or revoked
  • All data may be permanently deleted after a 30-day grace period
  • Outstanding fees and charges remain payable in full
  • Terminated users may not create replacement or alternate accounts
  • Provisions regarding IP, liability, indemnification, and disputes survive termination

    • Limitation of Liability

    Disclaimer of Warranties:

    THE SERVICES ARE PROVIDED "AS IS" AND "AS AVAILABLE" WITHOUT WARRANTIES OF ANY KIND, EXPRESS OR IMPLIED, INCLUDING BUT NOT LIMITED TO WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, AND NON-INFRINGEMENT. WE DO NOT WARRANT THAT THE SERVICES WILL BE UNINTERRUPTED, ERROR-FREE, SECURE, OR FREE OF VIRUSES.

    Limitation of Liability:

    TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, CONVORA SHALL NOT BE LIABLE FOR:

  • Indirect, incidental, special, consequential, or punitive damages
  • Loss of profits, revenue, data, or business opportunities
  • Loss of goodwill or business interruption
  • Third-party claims arising from your use of the Services
  • Damages resulting from unauthorized access to your account
  • Issues arising from third-party integrations or platform changes

    • Cap on Liability:

    OUR TOTAL AGGREGATE LIABILITY SHALL NOT EXCEED THE AMOUNT YOU PAID US IN THE THREE (3) MONTHS IMMEDIATELY PRECEDING THE EVENT GIVING RISE TO THE CLAIM.

    Exceptions:

    These limitations do not apply where prohibited by applicable law or in cases of gross negligence, willful misconduct, or fraud.

    Indemnification

    You agree to indemnify, defend, and hold harmless Convora, its officers, directors, employees, agents, licensors, and service providers from and against any and all claims, damages, losses, liabilities, costs, and expenses (including reasonable attorney's fees) arising from or related to:

  • Your use or misuse of the Services
  • Your violation of these Terms or any applicable law
  • Your violation of any third-party rights (including intellectual property and privacy rights)
  • Your content, messages, or communications sent through the Services
  • Your violation of WhatsApp Business Policy or Meta's platform policies
  • Any fraudulent, illegal, or unauthorized activity conducted through your account
  • Your failure to comply with applicable data protection laws

    • We will promptly notify you of any such claim and cooperate with your defense. We reserve the right to assume exclusive defense and control of any matter subject to indemnification by you, at your expense.

    Community Guidelines

    If you participate in any Convora community features (forums, groups, feedback channels), you agree to:

    Do:

  • Communicate respectfully and constructively
  • Share relevant, helpful, and accurate content
  • Report bugs, vulnerabilities, or policy violations through proper channels
  • Respect the diverse backgrounds and perspectives of other users

    • Do Not:

  • Post spam, self-promotion, or commercial solicitations
  • Harass, bully, or personally attack other users
  • Share malware, phishing links, or harmful content
  • Post defamatory, libelous, or misleading content
  • Share confidential or proprietary information of others
  • Engage in any activity that violates these Terms

    • Convora reserves the right to remove content and restrict access for users who violate community guidelines.

    Changes to Terms

    We may update these Terms from time to time to reflect changes in our Services, legal requirements, or business practices.

    Notification:

  • We will post the updated Terms on our website with a revised "Last Updated" date
  • For material changes, we will provide additional notice via email or dashboard notification
  • We may provide a summary of key changes for your convenience

    • Acceptance:

  • Your continued use of the Services after changes take effect constitutes acceptance
  • If you do not agree to the updated Terms, you must stop using the Services and close your account
  • We recommend reviewing these Terms periodically

    • Prior Versions:

  • Previous versions of these Terms may be available upon request
  • Contact support@convora.io for historical versions

    • Governing Law & Dispute Resolution

    Governing Law:

    These Terms are governed by and construed in accordance with the laws of the Republic of India, without regard to conflict of law principles.

    Informal Resolution:

    We encourage you to contact us first to resolve any disputes informally. Most concerns can be resolved through our support team.

    Binding Arbitration:

    If informal resolution fails, any dispute arising out of or relating to these Terms shall be resolved through binding arbitration:

  • Arbitration will be conducted in English
  • Arbitration will be held in Ahmedabad, Gujarat, India
  • The arbitration shall be conducted by a sole arbitrator
  • Each party bears its own arbitration costs
  • The arbitrator's decision is final and binding

    • Class Action Waiver:

    You agree to resolve all disputes on an individual basis and waive any right to participate in class action lawsuits, class-wide arbitration, or any consolidated or representative proceedings.

    Jurisdiction:

    For any disputes not subject to arbitration, the courts of Ahmedabad, Gujarat, India shall have exclusive jurisdiction.

    Contact Information

    If you have any questions about these Terms of Service, please contact us:

    General Support:

    Email: support@convora.io

    Response Time:

    We aim to respond to all inquiries within 48 hours during business days.

    Agreement

    By using Convora's services, you acknowledge that you have read, understood, and agree to be bound by these Terms of Service and our Privacy Policy.